Business
Watertown Bicycle Store Wins National Award
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The store that started as a small bicycle on Galen Street nearly 40 years ago has been named one of the top bicycle stores in the nation.
Farina’s, located on Galen Street near Watertown Street, was named one of 2014 America’s Best Bike Shops by the National Bicycle Dealers Association. Stores across the nation can apply, and the criteria for the award include customer service, business practices, bicycle advocacy, employee training and community service, said Paula Farina Pollis, one of the co-owners along with her brothers Anthony and Michael. “We are thrilled to be ranked among the top stores,” Farina Pollis said. “This year less than 300 shops fell into this category out of more than 4,000 bicycle retailers.” The process is long, and included essay questions and having a secret shopper come into the store.
